Make IP a priority

As written in the August 2015 Smart Business News Magazine
By Michael G. Craig, Attorney, Intellectual Property practice group, Brouse McDowell, LPA

When most people think of cybersecurity issues, they think about loss of personal information such as bank and credit card data or usernames and passwords which may lead to identify theft and potential financial loss.

But the loss of intellectual property (IP) and IP rights can often create more lasting damage, says Michael Craig, an attorney in the Intellectual Property Group at Brouse McDowell.

Patents, trademarks, copyrights and even trade secrets are all tools used by companies to protect their IP rights. The problem is some companies get so busy that they don't take the time to formally apply for these protections.

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